Lessons Learned from an April Fools Joke

A creative April Fools joke, captured by a hidden camera, turns out to be more than a well planned practical joke; it reveals an essential characteristic of the human brain and provides an important lesson for Jewish educators. THE SETUP The subject in the video—none other than David Behrman—enjoys several Diet Pepsi sodas each day. Walking into the warehouse to buy one is a predictable part of his day. In fact, some Behrman House staffers claim you can set your watch by his routine. THE PLAN